A new playbook for global business leaders
Organizations operate within the context of their market environment – their competitors, suppliers, and customers – but also within a broader environment that includes social, political, and regulatory forces.
This program will offer business leaders an evolved perspective on these critical forces. It provides strategies, language, frameworks, and tools to analyze and respond to these factors for a competitive advantage.
Guided by Professor David Bach, Dean of Innovation and Programs at IMD Business School, this program provides participants with an enhanced strategic skill set for navigating a changing global business context. Bach’s interviews with several leading practitioners provide an “on-the-ground” perspective. You’ll engage with topical, global case studies and continually apply your learning to your organization through discussion forums and reflective journaling.
Finally, you’ll complete an analysis for business change and success, and learn how to strategically engage with stakeholders. You’ll also get the opportunity to interact with the thoughts, experiences, and opinions of a diverse and international group of participants, and grow your global network online.
The course has provided insights, systematics, and concrete models that will support my job of advising companies about how they work strategically in the market and non-market. Many illustrative real-world cases have tied the theoretical content together with the experiences of companies. And the global perspective has provided new insights.
About This Program
What to Expect
- Deepen your understanding of social, political, environmental, and regulatory forces impacting the market
- Develop an elevated managerial perspective to anticipate and analyze these forces
- Craft proactive and dynamic strategies to mitigate risk and leverage opportunities by understanding the complex forces that shape the nonmarket environment
- Explore how to make better business decisions around contemporary issues arising out of social, political, and regulatory changes
- Engage with a unique analytical framework – developed by Yale SOM professor and Program Convener, David Bach – which serves as a strategic lens to analyze and respond to nonmarket and market challenges
Who Should Attend
- Business leaders whose organizations operate in a global context
- Key decision-makers involved in crafting business strategy
- Leaders who want to drive growth and proactively respond to social, political, regulatory, and natural forces that impact their business
- Functional managers in HR, finance, and operations who want to be more involved in their business strategy
- Professionals working in communications, government affairs, corporate responsibility, and business sustainability management
Agenda
Modules are released on a weekly basis and can be completed in your own time and at your own pace.
- Orientation Module
- Module 1: Compete beyond the market
- Module 2: Analyze nonmarket challenges for strategic advantage
- Module 3: Navigate the politics of disruptive innovation
- Module 4: Nationalism in international business
- Module 5: Lobbying and framing in a global context
- Module 6: Stakeholder engagement and global governance
- Module 7: Ethics, values, and business decisions
- Module 8: Doing well by doing good
My understanding around the intersection of business and politics on a global scale has grown more than I could've expected. Each module was engaging and full of new insights. I enjoyed the pace, the content, the use cases, and the thought-provoking class discussions.
Faculty & Practitioners
Program Convener
David Bach
Dean of Innovation and Programs, The Institute for Management Development (IMD)
Read the full bio
David Bach is Professor of Strategy and Political Economy at IMD in Lausanne, Switzerland, where he also serves as Dean of Innovation and Programs. Prior to his IMD appointment, Bach was Deputy Dean for Executive Programs and Professor in the Practice of Management at the Yale School of Management. An expert in political economy, his research and teaching focus on business-government relations, nonmarket strategy, and global market regulation. His course “The End of Globalization?” received the 2018 Ideas Worth Teaching Award from the Aspen Institute. A native of Germany, he received his PhD and MA in Political Science from the University of California, Berkeley, and holds a BA magna cum laude in Political Science and International Studies from Yale University.
Registration Information
Program Details
Registration closes: May 07, 2024
Program starts with orientation: May 15, 2024
There are no prerequisites for this program. Register to get started. Our online program collaborator, GetSmarter, will welcome you and guide you through the steps to secure your place in the program.
Program Fee Assistance
A program fee reduction of 15% is available for those working in the nonprofit or government sectors; Yale University alumni; small groups of 3-6; and those who have previously participated in a Yale Executive Education program with Yale SOM, ExecOnline, or 2U/GetSmarter.*
*Discounts cannot be combined.
This program does not qualify for veteran financial aid or veterans benefits at this time.
Program Collaborator
This program is presented entirely online in collaboration with leaders in digital education, GetSmarter, a brand of 2U, Inc. Technology meets academic rigor in GetSmarter’s people-mediated model which enables lifelong learners across the globe to obtain industry-relevant skills that are certified by the world’s most reputable academic institutions. This interactive, supportive teaching model is designed for busy professionals and results in unprecedented certification rates for online courses.
View the Leadership for Global Business and Politics online program on the GetSmarter website.
Modules are released on a weekly basis and can be completed in your own time and at your own pace.