Two cases about Hertz claimed top spots in 2021's Top 40 Most Popular Case Studies
Case Study Research & Development Team (CRDT)
When the Yale School of Management (SOM) developed the integrated curriculum, a case writing team was formed to create materials in support of this new approach to management education. In the subsequent years, the SOM Case Research and Development Team (CRDT) has contributed over three hundred pieces of material to the SOM curriculum on a wide variety of topics and from numerous locales around the globe. While still producing traditional management case studies ("Cooked" cases), CRDT has also pioneered a new type of case study, the "raw" case, to better embody the curriculum—and actual management practice.
The trailer below showcases the IBM Corporate Service Corps (CSC) raw online case study produced for the Global Network for Advanced Management and the Aspen Institute's 2017 Business & Society International MBA Case Competition by the University of Ghana Business School, EGADE Business School, and the Yale School of Management.
A case study on the Marina Bay Sands in Singapore claimed the top spot in the annual review of case usage conducted by the Yale School of Management’s CRDT.
Building on a class assignment, a team of students in the MBA for Executives program created an initiative last fall that explored ways to encourage retirement planning in African-American and Latino populations.