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2011 Customer Insights Conference

May 13–14, 2011

55 Hillhouse Avenue
New Haven, CT 06511

The Customer Insights Conference, hosted by the Center for Customer Insights at the Yale School of Management, aims to bring together leaders in academia and industry to exchange research and insights related to customer mindset and behavior. The conference includes 7 sessions:
1.    Understanding Customer Choices
2.    Marketplace Impact
3.    New Product Innovations
4.    Maximizing Brand Performance
5.    Competitive Marketing Strategies
6.    Social Media
7.    Social Media and Insights II