Center For Customer Insights

Recent News

02/26/2015

Workers who volunteer feel like they have more balance between work and the rest of their lives.

02/07/2015

Consumer decision-making does not unfold like a game of Pac-Man with systematic digestion of information pellets en route to the optimal choice. Only by testing real products with real consumers in real-world situations can companies hope to understand how their customers behave.

01/28/2015

The growing advantage gap between data-driven and traditional marketing approaches.

Upcoming Events

11:30AM Friday (4/17/2015) thru 5:00PM Saturday (4/18/2015)
May 8-9, 2015
May 8 - 8:30am to 5:00pm; May 9 - 8:30am to 1:00pm

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