Center For Customer Insights

Recent News

01/13/2014

The American Marketing Association honored Ravi Dhar, the George Rogers Clark Professor of Management and Marketing and director of the Center for Customer Insights, for his work in marketing research over the last five years.

07/19/2014

And more surprising insights from the social sciences

06/18/2014

Authenticity is contagious, according to a new study published in the June 2014 issue of the Journal of Marketing Research.

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