The Yale Center for Customer Insights was honored to welcome Claire Burns (SOM ’96), Chief Marketing and Communications Officer at The Hartford, as the first speaker in this semester’s Colloquium on Marketing Leadership.
Sophia Li drew on lessons from Discovery Projects, an experiential course offered by the Yale Center for Customer Insights, while analyzing consumer data for a leading food products company.
Discovery Projects, an experiential marketing course offered at SOM, helped Aashima Dhingra cultivate the skills necessary to succeed in her summer internship.
At a recent Colloquium on Marketing Leadership hosted by the Yale Center for Customer Insights, Antonio Lucio, Chief Marketing and Corporate Affairs Officer at HP, shared insights for rising leaders navigating an increasingly complex business worl
Participation in Discovery Projects, an experiential course offered by the Yale Center for Customer Insights, prepared Nina Chung ’26 for a summer internship in brand management.
A course offered by the Yale Center for Consumer Insights pairs students and marketing faculty with leading companies to work on consulting projects with tangible impact.
The 2025 InsightsOn Conference, hosted by the Yale Center for Customer Insights (YCCI), brought together leaders in marketing, brand strategy, and consumer insights to explore the evolving relationship between business, technology, and customer un
Connecting customers to not just food but also merchandise is a matter of shifting perceptions of delivery apps’ strengths, according to a new study out of YCCI.