Conferences and Events

Yale Customer Insights Conference

Cutting-edge academic researchers and business practitioners from around the world collaborate on research into consumer choices, marketing strategy, brand performance and product innovation.

Watch highlights from the 2023 Yale Customer Insights Conference here:

Jon Iwata - Data, Trust, and AI

Pam Forbus - Building a Consumer-Centric Organization

Nilanjan Adhya - Rethinking the Customer Journey: Shifting Focus to Experience

Antonio Lucio, Vikrant Batra, Nikki Darden & Tariq Hassan - The Changing Role of the CMO: A Panel Discussion

Yuting Zhu - Zero to One: Sales Prospecting with Augmented Recommendation

Carey Morewedge - When do People Trust AI? Algorithm Adoption and Human Egotism

Avner Strulov-Shlain - Influencing Privacy Valuations with Choice Architecture

Sam Maglio - How Long Do People Use Their Stuff

Dan McCarthy - The Impact of Major Events on Consumer Behavior

Claire Tsai - Evaluation Inflation: Investigating the Validity of Online Reviews

Adrian Ward - Thinking Online: Mistaken Perceptions of Personal Knowledge in a Digital World

Joonhwi Joo - Enhancing Online Experimentation Strategies

Learn more about our past conferences: 2022| 2019 |2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011

Learning from Leaders Webinar

The Learning from Leaders (LFL) webinar is a complimentary series hosted by the Yale Center for Customer Insights featuring leaders in academia and industry across marketing functions sharing their expertise on the changing world of marketing and insights.

Videos of recent LFL speakers are posted on YCCI's YouTube channel.