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2013 China India Insights Conference

Thursday, Sep 19 2013 at 12:00 am - Saturday, Sep 21 2013 at 12:00 am EDT

601 Lexington Avenue
New York, NY 10022
United States

The China India Insights Program (CIIP) of the Center for Customer Insights at the Yale School of Management and the Customer Information Management Center of Cheung Kong Graduate School of Business (CKGSB) are co-organizing the fifth annual China India Insights conference on September 19-21, 2013.  The conference will be held at CKGSB’s New York office.

This annual conference serves as a forum for academic scholars from diverse disciplines and research practitioners to share the best available research on both consumer and firm behavior related to China and India—two of the world’s largest and fastest growing emerging markets. Research on other emerging markets is also welcome.  All interested academics and marketing practitioners are invited to register and attend, subject to conference capacity constraints.

The conference will begin with a reception on Thursday evening, September 19; it will end late afternoon on Saturday, September 21, 2013. There will be a celebratory dinner on Friday evening.

Additional Information

  • Ticket Information

    Conference Costs:
    Academics - $295
    Non-academics - $495


2013 China India Insights Conference Agenda


Thursday, September 19, 2013

Reception - 6:00 to 8:00 pm
Cheung Kong Graduate School of Business (CKGSB)
601 Lexington Ave, 26th Floor, New York, NY 10022


Friday, September 20, 2013

Cheung Kong Graduate School of Business (CKGSB)
601 Lexington Ave, 14th Floor, New York, NY 10022

Registration and Breakfast - 7:45 am -8:15 am
Welcome - 8:15 am -8:30 am


Note: Presenting author appears in bold

Session One - 8:30 am -9:45 am

Raymond Guiteras (Maryland),  David I. Levine (Berkeley Haas), Thomas Polley (Duke) and Brian Quistorff (Maryland)
“Credit Constraints, Present Bias and Investment in Health: Evidence from Micropayments for Clean Water in Dhaka”
Discussant: Song Yao (Kellogg)
Daniel Bennett (University of Chicago) and Wesley Yin (Boston University)
“The Market for High-Quality Medicine”
Discussant: Pradeep Chintagunta (Chicago)

Break - 9:45 am -10:00 am


Session Two - 10:00 am -11:50 am

Nancy Qian (Yale), Abhijit Banerjee (MIT), Xin Meng (Australia National Univ.) and Tommaso Porzio (Yale)
“Demographic Change and Household Savings in Urban China”
Discussant: Vishal Narayan (NUS)
K. Sudhir (Yale) and Debabrata Talukdar (SUNY at Buffalo)
“Productivity versus Transparency: Information Technology Adoption in Emerging Markets”
Discussant: Arun Sundararajan (NYU)
Mitsuru Igami (Yale)
"Offshoring as Process Innovation”
Discussant: Yesim Orhun (Michigan)


Lunch – 11:50  am -1:00 pm


Session Three – 1:00 pm -2:15 pm

Zeynep Gurhan-Canli (Koc Turkey), Sonia Monga (University of South Carolina) and Vanitha Swaminathan (University of Pittsburgh)
“Are Inconsistent CSR Associations Always Detrimental?  The Influence of Dialectic Thinking and the Brand's CSR Strategy”
Discussant: Daphna Oyserman (Michigan)
Robin Coulter (UConn), Yuliya Strizhakova (Rutgers University) and Linda L. Price (University of Arizona)
"Branding in Emerging versus Developed Markets: Assessing Consumer Perspectives”
Discussant: Joseph Priester (USC)

Break – 2:15 pm -2:30 pm


Session Four (Parallel presentations) – 2:30 pm -3:50 pm

Track 1
Manoj Motiani (Indian Institute of Management) and Rajnish Rai (Indian Institute of Management)
“Reassessing the Internationalization-Performance Hypothesis:  Evidence from Indian Pharmaceutical Industry”
Venkatesh Shankar (Texas A&M) and Nicole Hanson (Texas A&M)
“The Impact of Shifting New Product Development (NPD) to Emerging Markets on Shareholder Value and Firm Risk”
Sundar Bharadwaj (UGA) and Guiyang Xiong (UGA)
“Market Signaling and Chinese IPO Performance”
Track 2
Tinting Fan (NYU Stern), Eitan Muller (NYU Stern) and Peter N. Golder (Dartmouth Tuck)
“The Dynamics of Multi-Feature Product Usage: Carryover, Spillover, and Social Effect”
Xueming Luo (Temple University), Michelle Andrews (University of Texas at Arlington) and Zheng Fang (Sichuan University)
“Targeting Chinese Consumers in the Mobile Industry”
Xinlei (Jack) Chen (CKGSB) and Ping Xiao (NUS)
“Empirical Manufacturer Collusion or Service Provision: An Empirical Test of the Mechanism of Minimum Retail Price Maintenance Through Retail Price Deviation”


Break - 3:50 pm -4:05 pm


Session Five (Parallel presentations) - 4:05 pm -5:20 pm

Track 1
Allan Chen (Texas A&M), Lisa E. Bolton (Pennsylvania State University) and Sharon Ng (Nanyang Technological University)
“Culture, Relationship Norms, and Perceived Fairness of Asymmetric Price Adjustment”
Shibo Li (Indiana University and CKGSB) and Amy Wenxuan Ding (Indiana University and CKGSB)
“The Short- and Long-Term Performances of Amateurs' Works on Literature Websites”
Ronnie Gao (Drexel), Yanliu Huang (Drexel) and Trina Larsen Andras (Drexel)
“Examining Mainstream Consumers' Attitudes toward Ethnic-Targeting Services”
Track 2
Ansh Gupta (Indian Institute of Management) and Satyabhusan Dash (Indian Institute of Management)
“Green Consumerism versus Global Warming:  Role of Green Experiential Values and Green Trust, Case of Green Hotels in India”
Sowmya Raja (Indian Institute of Technology Madras) and Richa Agrawal (Indian Institute of Technology Madras)
“Perceived Brand Greenness: Scale Development and Validation”
Sharad Agarwal (I.I.M. Ranchi), M.J. Xavier (I.I.M. Ranchi), Tanusree Dutta (I.I.M. Ranchi), and Nishant Goyal (Central Institute of Psychiatry, Ranchi)
“Impact of Social Advertising: Evidence from P 300, Event Related Potentials (ERP)”

5:20 pm -6:00 pm            Break

6:00 pm -10:00 pm          Cocktails/Dinner - Keynote, Abhijit Banerjee (MIT)
                                          Rouge Tomate - 10 E 60TH ST, NEW YORK, NY 10022   


Saturday, September 21, 2013

Breakfast - 8:00 am -8:30 am


Session Six – 8:30 am -9:45 am

Mark Rosenzweig (Yale) and Mushfiq Mobarak (Yale)
“Rainfall Insurance and the Agricultural Labor Market”
Discussant: Juanjuan Zhang (MIT)
Tavneet Suri (MIT) and William Jack (Georgetown)
“Mobile Money: Impacts and Applications"
Discussant: Przemek Jeziorski (Berkeley)


Break- 9:45 am -10:00 am  


Session Seven - 10:00am -12:05 pm

Ying Fan (Michigan), Jiandong Ju (University of Oklahoma) and Mo Xiao (University of Arizona)
“Losing to Win: Reputation Management of Online Sellers”
Discussant: Vineet Kumar (HBS)
Jian Ni (Johns Hopkins) and Qiaowei Shen (Wharton)
“Shadow Banking and Relational Contracts in an Emerging Market: Theory and Empirics”
Discussant: Yuxin Chen (NYU-Shanghai)
Puneet Manchanda (University of Michigan) and Junhong Chu (National University of Singapore)
“Quantifying Cross-network Effects in Online Consumer-to-Consumer Platforms”
Discussant: Tat Chan (Wash U)


Lunch - 12:05 pm -1:15 pm


Session Eight – 1:15 pm -2:30 pm

Jeffrey Sanchez-Burks (Michigan)
“A Foot in Two Cultures: An Asset or Liability for Individual Creative Innovation?”
Discussant: Carlos Torelli (Minnesota)
Shi Zhang (UCLA) 
“Chinese Consumers' Attributions About Product Safety Incidents”
Discussant: Durairaj Maheswaran (NYU)


Break - 2:30 pm - 2:45 pm


Session Nine - 2:45 pm – 4:00 pm

Kaifu Zhang (CKGSB), Xinlei Chen (CKGSB) and Chunhua Wu (UBC)
“Social Media Extortion: Evidences from an E-commerce Platform”
Discussant: Raghunath Singh Rao (UT Austin)
Utpal Dholakia (Rice University), Leona Tam (University of Wollongong), and Minghua Jiang (Peking University)
“Learning Cyclical Saving from Chinese Consumers: How Americans Can Save More Money”
Discussant: Andrew Foster (Brown)


Closing Remarks – 4:00 pm -4:05 pm