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Making Green from Green: Opportunities to Market to Green Consumers, NYC, NY

Thursday, Feb 4 2010 at 11:00 pm - Friday, Feb 5 2010 at 1:30 am EST

Presented by the Sustainable Business Committee of Columbia Business School Alumni Club of New York. Moderator and Presenter, Jacquelyn A. Ottman, founder, J. Ottman Consulting, Inc. and Author, Green Marketing: Opportunity for Innovation. Panelists: Nicole Rousseau, VP Retail Marketing, HSBC Bank, USA: Bernadine Huang, CEO, OZOcar, a venture of OZOlab: Christopher Barry, SVP Digital Media & Business Strategy, Sundance Channel. Green is mainstream. Even in recession, consumers buy over $200 billion of natural personal care and cleaning products, organic produce, hybrid cars, fair trade coffee, compostable plates and cups, and other green products and services. Come hear expert marketers talk about opportunities building green brands, innovating new products and services, and contributing to the bottom line at their companies. Gain insight on where the green market is heading and where your own marketability and career may fit in. Cost: $25 CBSAC/NY members; $35 non-members (Includes presentation, panel, and networking reception with two free drinks and hors d'oeuvres.) To Buy Tickets: Join CBSAC/NY: For more information email Venue: UJA Federation of New York

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    130 East 59th Street New York, New York USA