The Yale School of Management is pleased to announce that Antonio Lucio, former Chief Marketing Officer at Facebook, will be joining the Executive Fellows Program sponsored by the Yale Center for Customer Insights beginning in March 2021. Antonio has long-been a featured guest-lecturer in Professor Ravi Dhar’s course, “Strategic Marketing Leadership: The Role of a Chief Marketing Officer,” and will continue to impart his expertise with SOM students as an Executive Fellow.
In his new role, which integrates senior executives into the life of the school, Lucio will immerse himself in the Yale SOM student experience. The Executive Fellow program was designed to “ bring the latest in marketplace thinking into our curriculum. We want students to be able to connect the dots between theory and what they read in the news as the marketing world is changing at a rapid pace,” notes YCCI Faculty Director Ravi Dhar. Lucio will be available to students in on-going virtual office hours throughout the spring semester as well as a featured speaker in the Colloquium on Marketing Leadership series.
“After lecturing in Ravi’s class for the last 12 years, I am excited to begin this new journey with Ravi and the Yale School of Management. I welcome the opportunity to share my experience and contribute to the development of the next generation of global business leaders,” says Lucio.
Lucio has held Global CMO roles for Facebook, HP Inc, and Visa, as well as the role of Chief Innovation and Portfolio Transformation Officer for PepsiCo Inc. Antonio has been a regular feature in the Forbes Most Influential CMOs, achieving top 5 positions in 2017 (#2), 2018 (#4) and 2019 (#3). Integral to Antonio’s success as a globally renowned marketing leader, he is known for his inclusive leadership philosophy with an emphasis on driving diversity, inclusion and equity. He has been recognized as an award-winning champion of diversity by organizations like ANA AIMM, Free the Work, the 3% Conference, Ad Color, Adweek and PR Weekly, among others. Antonio earned a B.A. in history from Louisiana State University.
“Antonio’s exemplary marketing career makes him an excellent candidate for the position of Executive Fellow,” says Dhar. “As the students navigate a post-COVID age of marketing, having access to an expert in transformative brand and digital marketing will elevate their ability to translate their learnings here into successful strategies for innovative growth across industries.”