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Before You Offer Volume Discounts, Crunch the Numbers: Here’s How
Yale School of Management Associate Professor of Marketing Soheil Ghili's research explores optimal pricing strategy when it comes to offering volume discounts.
Beyond Healthcare: Northwell Health’s Ramon Soto (Yale SOM ’08) on Embracing Purpose and Driving Change
YCCI Advisory Board Member, Ramon Soto (Yale SOM '08), SVP and Chief Marketing Officer of Northwell Health, joined the Colloquium on Marketing Leadership series to speak to students about his career and insights along the path from SOM to CMO.
YCCI Board of Advisors Meeting Recap
Hear from Discovery Students
Internship Spotlight: Jordan Greer ’25, Procter & Gamble
For Jordan Greer ’25, participation in the Discovery Projects, an experiential course from the Yale Center for Customer Insights, prepared her to develop comprehensive marketing solutions in her summer internship.
Internship Spotlight: Daniel Joseph ’24, Nike, Inc.
Daniel Joseph ’24 says participating in the YCCI Discovery Project provided the solid foundation in marketing he needed to succeed in a summer internship with Nike’s Global Consumer Insights Organization.
Internship Spotlight: Victoria Bush ’23, GEM
Victoria Bush ’23 looks back at her experience this summer as an intern with GEM, a vitamin company that creates whole-food nutritional chews.
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