Publications by Ravi Dhar

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2018

2017

2016

2015

Positive Consequences Of Conflict On Decision Making

R. Dhar, J. Savary, T. Kleiman, and R. Hassin
Journal of Experimental Psychology: General
2015
Article

2014

Authenticity is Contagious: Brand Essence and the Original Source of Production

R. Dhar and G. Newman
Journal of Marketing Research
2014
Article

Giving Against the Odds: When Tempting Alternatives Increase Willingness to Donate

R. Dhar, J. Savary and K. Goldsmith
Journal of Marketing Research
2014
Article

When Going Green Backfires: How firm Intentions Shape the Evaluation of Socially Beneficial Product Enhancements

R. Dhar, G. Newman and M. Gorlin
Journal of Consumer Research
2014
Article

2013

A Dual System Framework to Understand Preference Construction Processes in Choice

R. Dhar and M. Gorlin
Journal of Consumer Psychology
2013
Article

2012

2010

2009

Opportunity cost neglect

S. Frederick, N. Novemsky, J. Wang, R. Dhar and S. Nowlis
Journal of Consumer Research
2009
Article

2008

2007

When Thinking Beats Doing: The Role of Optimistic Expectations in Goal-Based Choice

Y. Zhang, A. Fishbach and R. Dhar
Journal of Consumer Research
2007
Article

2006

2005

2004

2003

2002

2001

2000

1999

Five-Year Subject Index

L. R. Oswald, K. A. Braun, S. P. Mantel, F. R. Kardes, C. Janiszewski, D. R. Lichtenstein, R. Dhar, S. M. Nowlis, J. A. Ruth and C. C. Otnes
Journal of Consumer Research
1999
Article

1998

1997

1996

1995

1992