Yale School of Management

China India Insights Program

Delivering new thinking on China, India, and emerging markets.

China India Insights Program blog

Good Profits

September 25, 2014
Vijay Sharma readily divides his career in two. In the first part, he did business as business is normally done. He managed marketing and sales the way they have been taught and managed for years. He built a consumer base and studied up on consumer choice. “And then I moved on,” he said. Continue reading “Good Profits”