
Amandine Ody-Brasier is an associate professor of organizational behavior at Yale SOM. She is interested in the social determinants of market behavior, especially price setting. In her research, she has examined the social construction of the market for Champagne grapes, highlighting the role of normative expectations and social relationships between market actors.
Expertise
Education
- PhD, London Business School, 2012
- MS, HEC Montreal, 2004
- MA, Institut d’Etudes Politiques, 2002
Courses
- Innovator MGT 421
Selected Articles
Who Gets Punished Most for Trying to Change the Status Quo?
Under Pressure: Reputation, Ratings, and Inaccurate Self-reporting in the Nursing Home Industry
Not the Usual Suspects: Default Expectations and the Strategic Use of Categories
When Being in the Minority Pays Off: Relationships among Sellers and Price Setting in the Champagne Industry
Minority Producers and Pricing in the Champagne industry: The Case of Female Grape Growers