Publications by Jiwoong Shin

2013
Favoring the Winner or Loser in Repeated Contests
J. Shin and R. Ridlon
Marketing Science
Type: Article
2013
Manufacturer marketing initiatives and retailer information sharing
J. Shin, B. Mittendorf and D. Yoon
Quantitative Marketing and Economics
Type: Article
2013
2012
Buzz
J. Shin, D. Mayzlin & A. Campbell
Type: Working Paper
2012
Performance-Based Pricing Models in Online Advertising: Cost per Click versus Cost per Action
J. Shin, Y. Hu, and Z. Tang
Type: Working Paper
2012
When to Fire Customers? Customer Cost Based Pricing
J. Shin, K. Sudhir and D. Yoon
Management Science
Type: Article
2012
When to Fire Customers: Customer Cost-Based Pricing
J. Shin, K. Sudhir and D.-H. Yoon
Management Science
Type: Article
2012
2011
Demand Externalities from Co-Location: Evidence from a Natural Experiment
K. Sudhir, B. Sen, and J. Shin
Type: Working Paper
2011
Uninformative Advertising as an Invitation to Search
J. Shin & D. Mayzlin
Marketing Science
Type: Article
2011
Uninformative advertising as an invitation to search
J. Shin and D. Mayzlin
Marketing Science
Type: Article
2011
2010
A Customer Management Dilemma: When is it Profitable to Reward One’s Own Customers
J. Shin and D. Mayzlin
Marketing Science
Type: Article
2010
A customer management dilemma: When is it profitable to reward one's own customers?
J. Shin and K. Sudhir
Marketing Science
Type: Article
2010
2009
Switching Costs and Market Competitiveness: De-constructing the Relationship
Jiwoong Shin and K. Sudhir
Journal of Marketing Research
Type: Article
2009
2007
How does free riding on customer service affect competition?
J. Shin
Marketing Science
Type: Article
2007
2005
The role of selling costs in signaling price image
J. Shin
Journal of Marketing Research
Type: Article
2005
2004
Keeping doors open: The effect of unavailability on incentives to keep options viable
J. Shin and D. Ariely
Management Science
Type: Article
2004
1983
Maximizing the Value of a Customer in Credit Cards: Credit Scoring, Revenue Scoring, Or Both?
J. Shin & B. Kim
Journal of Database Marketing
Type: Article
1983