GLOBAL MARKETING LEADERS share first-hand experiences during an era of dramatic and dynamic change. Recently featured: Marc Speichert (CMO of L'Oreal USA), and Antonio Lucio (Global Chief Brand Officer of Visa).
Ravi Dhar Interviews CMOs of L'Oreal USA and MasterCard
Alfredo Gangotena, Chief Marketing Officer of MasterCard Worldwide, visited campus on February 25th to share his insights on marketing trends with an audience of SOM students, alumni, and marketing practitioners at Yale SOM’s annual marketing conference, with a theme of “Marketing and Innovation in a Shrinking World.” During his visit, he was interviewed by Ravi Dhar, the George Rogers Clark Professor of Management and Marketing and Director of the Center for Customer Insights.
Salman Amin, then EVP Sales & Marketing of PepsiCo, now COO, SC Johnson & Son, visited SOM on Nov 9th to share his perspectives with selected SOM students. During his visit, he was interviewed by Ravi Dhar, the George Rogers Clark Professor of Management and Marketing and Director of the Center for Customer Insights.
When Antonio Lucio, Global CMO of Visa, came to SOM on May 7th to deliver the keynote address at the Yale Center for Customer Insights' annual Customer Insights Conference, he sat down for a conversation with Ravi Dhar, the George Rogers Clark Professor of Management and Marketing and the director of the Center for Customer Insights. The two discussed creating an environment that promotes innovation, Visa's sponsorship choices, including its role in the Olympic Games, and the skills MBA students should build to succeed in marketing.
While Bob McDonald, chairman, president, and CEO of Procter & Gamble, was recently at SOM for a Leader's Forum Lecture, CCI Director Ravi Dhar interviewed him, capturing marketing insights from the leader of a company that houses some of the world's biggest brands.