Curriculum Development

At YCCI, we continuously work to disseminate new knowledge from our experts to students as well as to leaders in practice.

Case Study Initiative

Real-world business challenges are explored through academic case studies that are designed to enrich classroom instruction and illustrate the value of consumer insights in business strategy.

Yale @ Your Company

This immersion session at the affiliate’s headquarters provides exposure to the latest research in consumer behavior. Covered topics include behavioral economics, social media, customer analytics, innovation and leadership.