Insights Review

Posts categorized "Interview"

Exceptional Service Leads to Better Business

“Relationship Care” is a protected phrase, trademark number 4,099,995. The license was issued to American Express on Valentine’s Day of 2012. Behind those two words is a process designed to convert...

December 8, 2014

The Value of Transgression

Martin was presenting on his position as Executive Creative Director at Scratch, a “creative SWAT Team” within Viacom that formed when he and some colleagues decided to, again, break convention....

October 27, 2014

John Pepper Jr. on Leadership through Listening

“They had a sparkle in their eyes,” Pepper said of the recruiters. “That’s what I remember.” So he held off and tried business. More than fifty years later, law school still waits. Pepper’s career...

October 12, 2014

Space for Imagination: How Google’s Ben Jones Views Marketing

He walked down the bank of a pond until the water engulfed his head, then he sat down. “I think that kind of willful curiosity at the expense of personal safety has worked for me,” says Jones....

May 6, 2014

Visa’s Alex Craddock on the Future Consumer, the Power of Observing, and Why He Tweets

“We used to talk about this as the future,” Alex Craddock, Senior Vice President of North America Marketing at Visa Inc., told YCCI in a recent interview. “But that future is here, now.” Craddock,...

May 6, 2014
Interview, Marketing

An Interview with Interbrand: CEO Josh Feldmeth on Good Marketing, Good Advice, and Great Jobs

Josh Feldmeth is “fundamentally in love” with the work that he does. He remembers the moment that it clicked, sitting in a dark room as a management consultant and taking part, for one hour, on a...

April 25, 2014

IBM’s Erick Brethenoux on Getting Smart, Not Creepy, With Data

He spoke with YCCI recently about the insights that companies can gain from a careful look at information, along with the personal insights he’s gained from the words of his dissertation adviser and...

April 25, 2014

An interview with Linda Schupack, EVP of Marketing at AMC Networks

What got you interested in business and management? When I was younger, I always wanted to be a psychologist.  I was an English major in college; I loved reading fiction.  For me, it was...

March 11, 2014
Leadership, Interview

Warby Parker’s Fresh Vision: Talking Glasses, Times Square, and Big Questions with Anjali Kumar

The company has also partnered with nonprofit organizations to distribute glasses and optometry services to the approximately billion people around the world who need, but don’t have, access to...

February 5, 2014