Insights Review

Posts categorized "Incentives"


Finding the Perfect Strategy For 'Freemium' Business Models

Professors Vineet Kumar, Clarence Lee and Sunil Gupta  have been working on understanding the economic dynamics of  freemium pricing  by looking at customer behavior...

October 1, 2014

Should the Winner Take All?

Dominant teams in soccer get the home-field advantage. But do winners always score significant benefits and gain control of better resources, leading to even more wins? Are the underdogs doomed?...

May 21, 2014

Do Not Give, and Ye Shall Receive

Mailboxes are fuller at the holidays. Notes from family and loved ones, yes—that’s part of it. But also ask-letters from charities: those you contribute to, those that you once contributed to,...

January 29, 2013