Insights Review

Posts categorized "Incentives"


Finding the Perfect Strategy For 'Freemium' Business Models

Professors Vineet Kumar, Clarence Lee and Sunil Gupta  have been working on understanding the economic dynamics of  freemium pricing  by looking at customer behavior...

October 1, 2014

Should the Winner Take All?

Dominant teams in soccer get the home-field advantage. But do winners always score significant benefits and gain control of better resources, leading to even more wins? Are the underdogs doomed?...

May 21, 2014

Do Not Give, and Ye Shall Receive

The arrival of spring has us cleaning out closets and deciding what we should keep, and what we can toss: The DVDs, clothes, and books from our loved ones. The equal (or likely larger) mound of...

January 29, 2013