Category: Global Business

Displaying 57 results

How do businesses reach across the globe?

Any large organization has multiple stakeholders with different needs. And a truly global business has to deal with tremendous variation in cultural and regulatory contexts. For example, in the U.S., per capita credit card penetration is 2.5—meaning there are more than 2 credit cards for each person in the country. In Saudi Arabia, where Islam forbids the use of credit, the penetration rate is .04. How can a company cope with exponentially increasing complexity as it moves to more and more markets? And are there some businesses that don't translate easily—or at all—across borders?
Video
Global Business

Can renewable energy compete?

The cost to produce energy from renewable sources, such as wind and solar, has fallen dramatically in recent decades, but so has the cost of natural gas. Daniel Gross, a renewable energy investor, discusses what it will take to make wind and solar cost-competitive.
Video
Global Business

Can foreign retail benefit India?

Professor K. Sudhir discusses India’s move to expand the presence of foreign retailers to modernize the country’s retail sector and boost economic growth.
Opinion
Global Business

Is architecture a global business?

Leading architect and dean of the Yale School of Architecture Robert A. M. Stern argues that much of the action in global architecture has shifted to Asia and the Middle East. He outlines the challenges of designing large-scale buildings and doing business across cultures.
Video
Global Business

How does private equity work in India?

Private equity experts and investors in India describe a unique developing market where even with bountiful capital and few opportunities for anything but minority shares the sector is profitable and a key to harnessing the country's tremendous entrepreneurial energy.
Feature
Global Business

How does Visa leverage the Olympics?

The 2012 Summer Olympic Games start in four months. As athletes around the world train for the biggest moment of their lives, marketers are also preparing for a huge opportunity—a chance to get the whole world's attention. Antonio Lucio, CMO of Visa, describes how his company leverages major global events like the Olympics.
Q & A
Global Business Innovation

David Cameron's EU Gamble is Bad News for Business

UK Prime Minister David Cameron promised that, if reelected, he will hold a referendum on whether the country should stay in the European Union. Yale SOM's David Bach argues that this move is likely to produce just what a struggling economy doesn't need—more uncertainty.
Opinion
Global Business

How do you sell steel?

How does a manufacturing company in Baltimore thrive selling steel around the world? Titan Steel Corporation keeps manufacturing jobs in the U.S. by continually adapting to shifting suppliers and customers as macro trends and exchange-rate shifts alter the global competitive landscape.
Q & A
Global Business Marketing