Associate Director, Media Relations and Faculty Research

Detailed Job Listing:

job family: Managerial & Professional 

STARS Requisition: 40972BR
University Job Title: Communications Officer 1
Department Job Title: Associate Director, Media Relations and Faculty Research 

Grade: 23                                                                                       

Position Focus: 

Under the supervision of the Managing Director of Marketing and Public Relations the Associate Director of Media Relations and Faculty Research will generate media placements for faculty and their research, collaborating directly with individual faculty, and aligning work with strategic objectives of the school.

Essential Duties: 

  1. Closely collaborate with the school's faculty experts, meeting with them regularly to discuss their research interests, and upcoming publications. Read their research, books, and working papers and pitch their scholarship in a way that trade and mainstream media will understand. Look for opportunities to link Yale SOM faculty with national/international media conversations. Promote positive awareness of Yale SOM as a multi-faceted, top-tier institution of management education.
  2. Develop and execute tactics to raise awareness the Global Network for Advanced Management, including facilitating press releases announcing new member schools and pitching story ideas about Global Network activities, arranging media roundtables for deans and professors, and promoting GNAM surveys. Work in close coordination with the Director of Global Initiatives and Assistant Director of Global Communications on projects with a global focus.
  3. Working closely with the Managing Director of Marketing and Public Relations, coordinate external public relations agencies to build the global reputation of the school and its faculty experts; develop and maintain regular contact with media representatives in multiple disciplines for faculty interviews.
  4. Develop special media relations projects in close concert with faculty centers and conferences, and other special initiatives such as the Yale SOM Fifth Decade Campaign.
  5. Build relationships with external media sources and creatively pursue media opportunities and coverage for the school. Generate inquiries from national and international news media, student media, the University community and the general public.
  6. Enhance the overall quality of media relations for key stakeholders by preparing them for media interviews.
  7. Coordinate across content development teams and other stakeholders to create ‘social first’ angles for content marketing; produce content for both external and internal channels; write copy and social media posts; provide insights into social audiences, influencers, and topical online conversation that are complimentary to the school’s identity and faculty research.
  8. May perform other duties as assigned.

Required Education & Experience: 

Bachelor’s degree in English, Journalism, Communications or a related field and 2-4 years’ experience in public relations, journalism, newspaper writing, editing, or an equivalent combination of experience and education.

Required Skills & Abilities: 

  1. Must enjoy and be adept at reading complicated research materials (i.e. academic books, journal articles, working papers, research outlines) and translating it into layman's terms; into a vernacular that will be understood by trade and popular press throughout the world.
  2. Well-developed project management, team coordination, organizational skills, writing skills, and social media fluency.
  3. Thorough knowledge of various media such as newspaper, radio, print, magazine, online and broadcast channels.
  4. Well-developed inter-personal skills.

Preferred: 

Global orientation; experience working across countries and regions, and fluency in more than one language.

Competencies:

  • Customer Service Focus – Listening carefully to and understanding customers’ needs and proactively responding to those needs in a consistent and timely manner.
  • Teamwork/Communication – Working cooperatively to achieve common goals. Support cooperation, collaboration and the sharing of information.
  • Product Excellence – Provide the best quality product available and continuously upgrade standards to maintain quality.
  • Leadership – Provide direction and motivation to others through communication, modeling appropriate behavior, optimism and high achievement.
  • Innovative – Openness to new ideas and their implementation. Ability to react and adapt to changing situations appropriately.
  • Strategic Thinking – Recognize opportunities, identify critical, high pay-off activities and prioritize them to attain goals.

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